ChatGPT Ads in Latvia: a new way to reach potential customers

Advertising in ChatGPT appears at the moment someone describes their situation, compares the options and decides. We open the advertising account, prepare the campaigns, set up result tracking and take on the full day-to-day management.

Our experience is the value we add

In advertising since 2008 Business since 2013 Google Partner since 2015 ChatGPT Ads management Full-service digital agency

WHY CHATGPT ADS WITH JKONSULT

ChatGPT advertising - a results-driven approach

ChatGPT Ads is a new channel, but what decides the outcome of a campaign has not changed - a precise audience, a clear offer, a landing page that matches it, correct conversion tracking and regular optimisation.

Our job is not simply to switch on advertising inside ChatGPT. First we look at whether this channel genuinely fits your overall customer acquisition strategy alongside Google Ads, Meta advertising and SEO. If we can see that you would gain more right now from fixing the existing channels, improving the website or tightening up conversion tracking, we say so.

Account setup

We open the advertising account, build the initial campaign structure and apply the settings it needs.

Conversion tracking

We set up result tracking so campaigns are judged on enquiries, purchases and business return, not clicks alone.

Campaign optimisation

We read the data and keep developing the ads, the campaign structure and the budget split.

One team

Google Ads, Meta, SEO, landing pages and ChatGPT Ads run inside one strategy, not side by side.


YOUR SITUATION

Is ChatGPT Ads a fit for your company?

Google Ads and Meta already working?

Then ChatGPT Ads is the next channel to test. Not to replace Google or Meta, but as an additional place to reach a customer while they are searching, comparing and deciding.

Want to start while competition is still forming?

ChatGPT Ads has been available in Latvia since August 2026. Starting earlier means collecting data sooner and learning what actually works in your industry.

Would rather not learn another platform?

We open the advertising account, prepare the campaigns and the ads, set up result tracking and take on the full management. You set the business goal and the budget; the technical execution, optimisation and daily work on the campaigns are ours.


THE BASICS

What is ChatGPT Ads and how does advertising in ChatGPT work?

ChatGPT Ads is OpenAI's advertising solution that lets companies reach ChatGPT users with sponsored content. The ad appears below the answer and is marked as sponsored. It is shown to people on the free and Go plans; paid plans carry no advertising.

The difference from a search engine is in how people behave. On Google someone types two or three words. In ChatGPT they describe the situation, ask follow-up questions, compare the options and only then choose. That makes the conversation context, the relevance of the offer and the page the ad leads to just as important as keyword selection.

01/04

    WHAT WE DO

    ChatGPT Ads services under one strategy

    01

    ChatGPT Ads account setup

    We open the advertising account in OpenAI Ads Manager, complete the company details, sort out access and build the initial campaign structure.

    Account
    02

    Campaign strategy

    We define the business goal, the audience, the offer, the campaign structure and the budget.

    We agree on what the campaign has to deliver - visits, enquiries, sales or another result that matters to the company.

    Strategy
    03

    Context and audience strategy

    We build campaigns around customer needs, the specifics of the product or service, and the situations in which someone is looking for that particular solution. The aim is to appear at the moment the interest already exists.

    ChatGPT Ads is not a copy of a Google Ads exact-match keyword list, and we do not build it as one.

    Context
    04

    Ads and creative

    We write the ad copy, shape how the offer is communicated and produce the visual material required.

    We test several messages and offer angles so the campaign does not rest on a single version of one ad.

    Creative
    05

    Conversion tracking

    We install the OpenAI pixel or the server-side Conversions API, set up UTM parameters and the analytics integrations.

    We record purchases, enquiries, sign-ups and other events that matter to the company. The point is to judge the campaign on a real result, not on click count alone.

    Tracking
    06

    Campaign management and optimisation

    We regularly review impressions, clicks, CTR, CPC, spend, conversions and cost per result.

    Based on the data we adjust the ads, the campaign structure, the budget split and the other parameters available.

    Optimisation
    07

    ChatGPT Ads for e-commerce

    OpenAI Ads Manager supports campaigns built from a product feed, and the format is close to what an online store already sends to Google Shopping.

    Before we start we check whether that option is open in your specific account and market, and only then plan the work.

    E-commerce

    Not sure yet whether this channel suits you? We start the conversation with your goal, your service and your customer acquisition options, not with contract details.

    Get a proposal
    Process

    How we launch a ChatGPT Ads campaign

    We work month to month, with no long-term commitment. In the first stage we prepare the account and the campaigns. After that come data, testing and regular optimisation.

    01
    Start

    Business goal

    We establish what the advertising has to achieve - more sales or enquiries, new customers, or greater visibility.

    02
    Week 1

    Account and strategy

    We create the ChatGPT Ads account, the campaign structure and the initial strategy.

    03
    Weeks 1-2

    Tracking and ads

    We set up result tracking and prepare the advertising material.

    04
    Launch

    Campaign launch

    We submit the campaign for review and follow the first data once it goes live.

    05
    Every month

    Regular optimisation

    We test ads, offers and budget. The goal is not more clicks but more business results.

    PRICING

    ChatGPT Ads pricing

    The cost has two parts: the advertising budget and the agency management fee. The advertising budget always stays under your control.

    Setup

    €200 +VAT/one-off
    Everything needed to get the campaign running.
    • ChatGPT Ads account setup
    • Initial campaign structure
    • Preparation of the first campaigns
    • Initial ad settings
    • Launch
    Get a proposal

    Ongoing campaign management

    from €250 +VAT/month
    €250 + VAT per month or 10% of the advertising budget - whichever is higher.
    • Regular campaign analysis
    • Optimisation
    • Budget management
    • Ad testing
    • Result monitoring
    Get a proposal

    The advertising budget is not included in the service fee. If design or video production, landing page development or a more complex tracking implementation is also needed, those are quoted separately.


    EXPERIENCE

    A new advertising platform, an experienced team behind the results

    Performance advertising since 2008

    JKonsult founder Jānis Kursītis has worked in digital advertising since 2008. Platforms change, but the principles of data, strategy and optimisation stay the same.

    Google Ads, Meta and ChatGPT Ads together

    We do not look at ChatGPT Ads in isolation. We assess how it complements your Google Ads, social media advertising and the rest of your customer acquisition channels.

    Decisions based on data

    We judge campaigns on measurable business results, not on clicks and other surface metrics alone. If the data shows the result is not good, we say so plainly and look for a fix rather than dressing up the report.

    Early experience with the new platform

    JKonsult already works inside OpenAI Ads Manager and builds ChatGPT Ads advertiser accounts and campaigns for companies in Latvia.


    MARKET

    ChatGPT Ads in Latvia

    ChatGPT Ads expanded across Europe on 24 August 2026, becoming available in 31 European countries, Latvia among them. At first advertisers could get started through the OpenAI Ads Solutions team, agency partners or technology partners. Since 1 September 2026 the self-serve Ads Manager has been rolling out to European advertisers as well, where the advertising account can be created independently.

    Is advertising in ChatGPT available in Latvia?

    Yes. A company registered in Latvia can create and verify its own advertising account in OpenAI Ads Manager and run campaigns for both the Latvian and export markets.

    Who sees the ads?

    Ads are shown to free and Go plan users, below the ChatGPT answer and marked as sponsored. Plus, Pro and Enterprise plans carry no advertising.

    What can be measured?

    The OpenAI pixel, the server-side Conversions API and UTM parameters are available. We pick the implementation based on your website and existing measurement setup.

    Information updated in September 2026. The ChatGPT Ads platform is developing fast, so before starting work we check availability, features and account options for each company individually.


    Reviews

    What clients say about working with JKonsult

    4.8
    51 public reviews · Google Business Profile
    Read all on Google → View all reviews →

    “Conversions are up, costs are down! We really enjoy working with the JKonsult team.”

    Irina Stepanova Sales Director, tavapolise.lv

    “Cooperation runs remotely, without wasting our time. An extremely efficient team.”

    Raimonds Peļņa Business Development Director, KODO IT

    “Thanks to SIA J Konsult, we are increasing our website traffic and winning new customers.”

    Oļegs Zariņš Managing Director, Power Therm

    “We have gained new customers. Our partnership really delivers results.”

    Dace Vaitišķe Commercial Director, Premium Medical

    “We are very satisfied with the quality of the service and the work of the JKonsult team.”

    Rita Rozentāle Senior Sales Manager Baltics, Schoeller Allibert

    “We highly value the knowledge and experience of the J Konsult SIA team in digital marketing.”

    Ieva Lielmane Comms Specialist, RSU Institute of Stomatology

    “The J Konsult team is in the right place and works with passion!”

    Karīna Priede Marketing Manager, Baumit

    “Genuinely invested in improving the client's results and delivering high-quality service.”

    Laura Davidova Marketing Manager, Mobire Latvia

    “Our partnership has brought many new customers and helped retain existing ones.”

    Aleksandrs Vinslovs Board Member, Komanda24

    “Recommendations that work in today's internet. Thanks for that - J Konsult SIA.”

    Santa Viškere-Dudare Online Store Manager, L'Occitane

    “Very professional and highly responsive to our requests.”

    Anna Krakhina Senior Marketing Executive, Caudwell Collection

    “Many of your competitors - I will say again that we are very satisfied with the cooperation.”

    Juris Feldmanis Board Member, Siguldas Bloks

    Real client reviews from Google Business Profile and partnership letters.


    QUESTIONS

    Frequently asked questions about ChatGPT Ads

    What is ChatGPT Ads?
    ChatGPT Ads is OpenAI's advertising solution that lets companies show sponsored content inside ChatGPT. The ad appears below the answer and is labelled accordingly. It is shown to free and Go plan users.
    Is ChatGPT Ads available in Latvia?
    Yes. On 24 August 2026 ChatGPT Ads became available in 31 European countries, Latvia among them, and since 1 September European advertisers have been able to open an account themselves in OpenAI Ads Manager.
    How do you advertise in ChatGPT?
    A company needs a verified advertiser account, a considered campaign structure, advertising material, a clear budget and result tracking in place. We can run the whole process on the company's behalf.
    Can conversions be tracked for ChatGPT ads?
    Yes. The OpenAI pixel, the server-side Conversions API and UTM parameters are available. We choose the implementation based on the client's website and technical setup.
    How does ChatGPT Ads differ from Google Ads?
    On Google a person types a few keywords. In ChatGPT they describe the situation and ask follow-up questions, so the conversation context and the relevance of the offer matter as much as the keyword list. The ad appears below the answer rather than above the search results.
    Will ChatGPT Ads replace Google Ads?
    No. We treat it as an additional customer acquisition channel, not as a replacement for Google Ads or Meta advertising.
    How much does ChatGPT Ads management cost?
    The initial account and campaign setup costs €200 + VAT. Ongoing management costs at least €250 + VAT per month or 10% of the advertising budget - whichever is higher. The advertising budget is not included in that fee.
    What advertising budget is needed?
    It depends on the industry, the market and the goals. At the start the budget has to be large enough to collect data and judge fairly what the new channel delivers. We name a specific figure after talking through your offer.
    Can a company run ChatGPT Ads itself?
    Yes. The value of our service is the strategy, the account and campaign setup, result tracking, regular optimisation, and the fact that the company does not have to run yet another advertising platform itself.

    Let's start working together

    Let's start ChatGPT Ads while the channel is still new

    We will look at your business, your offer and your advertising goal. If ChatGPT Ads is not the best channel in your situation, we will say that too.

    Free

    Get your marketing plan

    We will reply within one business day with a specific proposal.