Remarketing and retargeting
Approaching website visitors a second time is one of the most effective ways how to not lose a true potential client.
Remarketing campaigns
It would be silly to lose potential clients who have already visited Your company’s website and have seen its’ offer. That is exactly why You must definitely use the wide possibilities offered by remarketing or retargeting, also known as repeatedly approaching a website’s visitors.
A remarketing campaign allows to display ads to those who have seen your company’s content or have visited Your website, and to those who have performed some type of action: submitted an application, made a request etc.
Remarketing channels
Search results
By using remarketing in Google search results, Your business can significantly boost campaign effectiveness. Logical and efficient! For those who have already visited Your website, search result ads appear front and center.
Google Display Network
You have the option to place ads in the Google Display Network, which spans millions of websites and apps. Your ads will reach people who visited Your site but didn’t make a purchase, request information, or leave any contact details.
Youtube remarketing
YouTube remarketing allows you to show ads across the Google Display Network to people who have watched Your company’s videos. Imagine—they’ve seen a video about Your offer, and now You’re reminding them of its benefits across other resources.
Personalized Remarketing
Have thousands of contacts? Use Your company’s email lists for highly targeted and personalized remarketing campaigns for specific audiences.
Our approach to remarketing – precision, strategy and effectiveness
The standard steps we follow when launching any Google Ads campaign: we coordinate these with You and apply the best Google Ads solutions to support Your business growth!
The funnel model approach allows us to optimize the advertising campaign solutions to the needs and goals of the potential clients in every phase of the sales cycle.
Based on the information we obtain about Your potential clients, for example, what pages they have visited, we can create appropriate visual and content advertising solutions that suit their needs, interests, and wishes.
The network of websites, applications, social network and other online resources with the possibility to place ads in them, is truly extensive. The more thoroughly we will research Your target audience, the better we will be able to use this network for Your company’s benefit.
By using the retargeting or remarketing approach, Your company’s ad can appear in different tertiary sources. Even if the client will not immediately make a purchase, the effect of presence will help Your company to promote sales and brand popularity in the long-term.
Why collaborate with us
- Campaign management based on KPI
- Data-driven collaboration
- Results-oriented
- Experience-based solutions
- Communication
