Facebook advertising services
Before creating an advertising campaign, we do full market research where Your company operates in. For example, finding and establishing Your company’s unique selling points, statistics and other data about Your audience, sector, Your competitors, results from previous campaigns and so on.
All of this information allows us to create an effective, result-oriented advertising strategy.
Each piece of content is like a single drop in a glass of water — on the one hand, it is insignificant, but on the other hand, the glass becomes fuller. We create Facebook and Instagram content based on exactly this principle — the content is creative, understandable and interesting and will help to reach Your company’s goals. The content is supported by visual aids such as images or videos, that are also aligned with Your company’s style.
We want to know what Your competitors are doing and how they do it as our goal is to help Your company be and look the best. Before the advertising campaign and story creation, as well as during the whole cooperation process, we perform competitor analysis and monitoring.
With the help of the presentation, we create feelings and cause action, a surprise effect, positive emotions, attract attention and so on. It all depends on Your campaign! A great presentation, of course, is necessary for the whole campaign, especially for the landing page where an internet user is one step away from becoming a client.
Improvement of the landing page
Landing pages determine approximately 50% of the effectiveness of the campaign. When implementing each campaign, it is necessary for the landing page to correspond with the basic requirements. However, we can improve it during the campaign based on statistics data, also known as the campaign’s intermediate results.
So, you would think we developed it, implemented it and now we wait. This is not how we work! We do not wait for anything! We act if during the campaign we spot a correlation and things that could be improved to increase the conversion amount and campaign effectiveness when analysing the data. Tomorrow must be better than yesterday!
Advertising on Facebook
Facebook Pixel
Does Your website already have Facebook Pixel? Great! If not, we will help you to install it, because that will in return help us gain vital information about users and Your potential clients in order to improve the effectiveness of Your campaigns. Facebook Pixel will help us once again approach those that have already shown interest once.
Necessary audience
Facebook offers massive options for targeting an audience. Depending on the campaigns goal we can narrow down or extend the audience, create a similar audience etc.
Remarketing
Approaching website visitors and post readers again with a specific message will help You keep the attention of internet users who have been interested in Your offer once before. By creating appropriate content our task is to turn these interested users into Your company's clients.
Creative approach
We take into consideration the inevitable fact that the market is saturated. This is exactly why creative approach doesn’t depend on interesting presentation solutions anymore — now it also applies to the strategy and content as a whole. We also perform A/B testing to test the best solution and ensure that Your company's campaign will be as effective as possible.
Why collaborate with us
- Campaign management based on KPI
- Data-driven collaboration
- Results-oriented
- Experience-based solutions
- Communication
